360 Professional Matte Paste Strong Hold 100ml

The 360 Professional Matte Paste is a high-performance styling essential designed for those who demand maximum control with a completely natural finish. This 100ml professional paste is the ultimate prerequisite for creating structured, textured looks that stay in place for up to 24 hours.

Engineered with a strong hold factor (8/10), this paste firmly defines any hairstyle while providing the flexibility needed for mid-day restyling. Its unique formula adds extraordinary texture and movement to the hair without the weight or shine of traditional pomades. By absorbing light, the matte effect ensures a "no-product" look, making it ideal for both messy, tousled styles and sleek, structured cuts. The lightweight, non-greasy consistency ensures that the hair remains touchable and free from sticky residue or "crunchiness."

Crafted by 360 Hair Professional in Italy, this styling paste is built on a foundation of hair health. It is free from parabens, gluten, and mineral oils, and is 100% cruelty-free. Infused with Beeswax and Kaolin Clay, it helps to strengthen the hair fiber while providing a dry, diffused finish that is especially beneficial for adding volume to fine hair types. It is easy to apply and washes out effortlessly with standard shampoo, leaving no buildup behind.

Who is this Product Suitable For:

• All Hair Types: Versatile enough for coarse, thick hair or fine, limp textures.
• Short to Medium Lengths: Perfect for creating height, spikes, or textured crops.
• Matte Finish Seekers: Ideal for men and women who want a natural, shine-free appearance.
• Active Lifestyles: Provides a 24-hour hold that stands up to movement and humidity.

Product Benefits:

• 24-Hour Strong Hold: Keeps your style locked in from morning until night.
• Maximum Texture: Instantly adds grit and definition to flat hair.
• Zero Shine: Delivers a truly matte finish for an effortlessly cool look.
• Pliable Formula: Allows for easy restyling without needing to reapply product.
• Clean Styling: Formulated without harsh parabens, gluten, or mineral oils.

How to Use:

Take a small, pea-sized amount of paste and rub it vigorously between your palms to warm and emulsify the product (this activates the Beeswax for easier distribution). Apply evenly through dry or slightly damp hair, working from the roots to the ends. Use your fingers to lift and define sections for added volume, or a comb for a more structured finish. Reapply a small amount if extra hold is needed for specific sections.